Wear my Hat’ launch
MEGEN launched the radio drama ‘wear my heart’ at Wasanii restaurant at the Kenya National Theatre. Wear my Heart follows the life of Barnabas who has to take the journey towards gender equality.
The media program (now communication) has been very strategic in the production of Behavior Change materials and Information Education and Communication materials (BCC and IEC). This is in line with their task of providing visibility for MEGEN activities and programs.
Communication Team has helped come up with a very interactive website where people can access all materials, reports and follow MEGEN activities. Currently Communication and Advocacy program (previously Media and Artistes programs) is working on the production of a Movie.
During MEGEN activities, Communication team ensures that extensive media coverage is done and if there is need to involve Media houses then the Communication team links the journalists with the activity.
Communication team in their bid to increase interactivity and disseminate information is all aspects using as many media as possible have enabled everyone to interact with MEGEN through social media like Tweeter, Facebook and You Tube.
Media team which works under Communication and Advocacy program has been tasked with providing visibility for MEGEN activities and programs. In the quest to provide this visibility the Team has been producing BCC and IEC material for use during the various MEGEN activities. These materials have been very crucial in passing information on GBV.
Posters with SGBV messages like “Can you beat your mother? Why beat your son’s mother?” has worked in disseminating information on domestic violence. Brochures, Resource books e.g. defying the odds which is a collection of personal stories of the various MEGEN members, T-shirts with the message “Peace in Africa begins at home”, “Real men don’t abuse women” and “using my strength to prevent violence” have had a collective effect of sensitizing the target community on issues of SGBV